Two nights ago, I had the privilege of having my business Alyka being recognized as one of the top 100 fastest growing companies which are under 5 years old in Australia. I had the privilege of flying to Melbourne and receiving the award. Known as the BRW Fast Starters 2013, it is akin to the Forbes list in the US. So what did it take to qualify? The qualification involved having a business under 5 years ol ...

Facebook have very strict rules and guidelines when it comes to running contests on Facebook. The good news is that if you run your contest through a third party application and adhere to these guidelines, Facebook contests are a great way to engage with your fans, give something back to them and increase your fan base. So in this video, I run through how to set up a Facebook contest using a third party app ...

Applications are a great way of maximizing the effectiveness of a Facebook fan page. They allow fan page owners to engage and interact with their fans better and also to provide content and information. In this video, I run through how to add an application to a Facebook fan page. ...

This guest post is by Eric Taylor from Qwaya. If you have a Facebook presence, or just an Internet presence in general, you’re eventually going to learn two things. Number one, you’re going to learn that you can reach a lot of people and grow your brand significantly via the Internet. Number two, you’re going to learn that negative comments repeatedly appear on your pages. Marketing on Facebook comes with a ...

One of the greatest benefits of social media is the ability for something to go viral very quickly. For example, a few weeks ago a photo of an owner taking his dog for a swim has captured the hearts of millions around the world. Check out some of these amazing statistics: It has been viewed more than 2 million times It has been liked by over 345,000 people It has been shared on Facebook by over 200,000 peop ...

In my earlier posts, I've spoken about how to get cheap ads on Facebook and how to target your Facebook ads. In both these posts, I cover one of the biggest marketing features behind Facebook. A feature that every marketer and every business would love to get a hold of. That is, the amount of data and information Facebook has of all its users. Information on your profile such as what your interests are, you ...

Building a community of engaged fans is a key in any Facebook marketing strategy. In this video, I share some tips on how to get more Facebook likes and fans. ...

One of the greatest benefits of Facebook is that content can go viral in literally minutes. In this video, I share some tips on how to make your content go viral on Facebook. Feel free to comment below and to share it around. ...

Recently, Facebook introduced timeline for business pages. I remember first hearing about it from Facebook marketing and thinking what was going through their minds - are they crazy?! I started to think about the amount of work that we had put in for my own clients fan pages that meant nothing now. But having looked into it more and having played around with it, I'm now a converted fan! The Facebook brains ...

In one of my last posts, I spoke about how to get cheap ads on Facebook. Now the premise behind this was narrowing down your target audience so that your Facebook ads were only shown specifically to your target market. For example, if you are in the retail niche selling handbags online then you would narrow down your target audience to females and those that have an interest in handbags. Facebook determines ...